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Burst Media: Evolution of an IT Shop

24 May 2010 No Comment


Among the inventors of the commercial Internet as we know it, Burst Media has assembled some of the most insightful and productive tools for the management and sale of online advertising. Burst creates formidable advertising assets out of the “long tail” of internet destinations by assembling Publishing Networks, constellations of similarly-themed web sites, which advertisers and ad agencies may tap in their targeted campaigns.

With customers eager for the Web 2.0 experience, Burst Media enlisted Lexicon Systems to facilitate an evolution of their product suites to .NET. Management planned to upgrade their IT shop to use modern, best practices. Burst now utilizes new methodologies to realize hardware, software, process, and personnel improvements which enhance their bottom line every week.

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